Sunday, July 15, 2012

 The BENEFITS  of SOCIAL MEDIA give businesses a new way to INTERACT with customers. It’s no longer enough that a strong marketing initiative will turn consumers into customers. Your business needs to create strategies that link the customer experience with the technologies and systems required to deliver the right content at the right time. If brands want to stay relevant in the digital era, they have no choice but to adapt. 

Customers are complicated. It’s not just because they’re technologically empowered, but it’s because they’re human. Customers today are social networks, not just Facebook and Twitter, to ask questions, give feedback and share and connect with others, and are personalizing their experiences whenever possible. Customers are deeply engaged with products and services across the entire digital space—and it’s by choice. They’re using multiple outlets to ask questions, give feedback and share and connect with others, and dictating when and where they interact with products and services. And in a social space where your customers are at different places at different times, it’s important for a business to understand the full potential of the brand experience space for the customer. Today’s customer needs companies to SPEAK TO THEM, and DELIVER a collective customer experience across traditional and SOCIAL CHANNELS.




Benefits of Social Media Marketing
  • Human Factor: Word of Mouth Advertising & Reviews
  • Increase Website Traffic
  • Increase Brand Awareness and Sales
  • Increase SEO ranking score.
  • Increase Exposure to Being Found by Fellow Social Media Members
How to make the Benefits of Social Media Marketing

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