The Numbers overwhelmingly favor McDonald’s over Burger King in terms of sales and Number of locations both in the United States and around the world.
- Burger King has seen 105% fan growth on Facebook since January, and claims the top spot for conversation percentage, at four percent.
- McDonald’s has seen 118% follower growth on Twitter since January.
- McDonald’s replies to follower tweets faster than any other chain—in only 29 minutes. Burger King takes over two days to reply.
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